ERATIA

Eratia®

Attetion Predictor

FULL ENGAGEMENT ATTRACTION

pleca Eratia

Eratia, the most powerful AI tool that accurately predicts the attractiveness of your content!

Can you imagine having the ability to identify the most attractive aspects of your campaigns?

Eratia makes it possible! Experience the precision and full power of Eratia’s artificial intelligence. as if you had done a study with thousands of people!.

And the best, in less than 12 hours at a fraction of the cost! Ideal for catalogs or highly recurring designs.

Eratia, the attention predictor with the most advanced algorithm in Salience Under Natural (SUN) statistics.

There are many attention predictors available on the market, but only Eratia is fed with millions of real human eye tracking data to adjust the salience of socially and culturally relevant shapes, icons, faces, and places.

There are different results of Eratia, depending on the nature and needs for understanding attentional processes. For videos, look for the heat map. For complex images and art, opt for FalseColor or Salience color. For simple or text-based images, fog vision is useful to highlight the visibility of elements.

Eratia

Calia is ideal

for Creators in

The dream team for your creativity

Combine the different tools for an unbeatable result

+8 years

of continuous algorithm training with consented demographic samples.

>65% ​

statistical accuracy of predictive tools compared with real field studies.

+85,000

human vs algorithm cross-validation test before deployment of predictive tools.

>95%

savings in market research costs, by far unbeatable convenience for recurrent tests.

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